TETON PETROLEUM TRANSPORT

PROJECT OVERVIEW

Teton Petroleum Transport started in 2012 offering transportation services of petroleum, gasoline and other fossil fuels. With seven locations across the Mid-West and 100 drivers, they needed a way to emphasize a culture of safety and efficiency.

Teton approached Soapbox with a specific contract to create five instructional trucking videos for their internal organization. The company monitors the drivers’ performance but wanted to increase safety awareness and instruction.

Ranging from 90 seconds to two-minute videos, Soapbox produced informational videos that were more attention-grabbing rather than put them to sleep. The video included animations and had an 90s rap feel to it with full lyrics included. Not forgetting the safety instructions, Soapbox successfully made it entertaining and engaging for the whole company.

Soapbox received nothing but overwhelming praise from the company and the newer drivers.