LATTER-DAY pROFILES
CASE STUDY
How Soapbox Agency Helped Latter-day Profiles Build a Stronger, Smoother, and More Impactful Production Process
CLIENT OVERVIEW
Client: Latter-day Profiles (BYU–Idaho / BYUtv)
Industry: Media / Faith-Based Broadcasting
Goal: Maintain a consistent, professional, and high-quality interview series featuring influential Latter-day Saint professionals.
Latter-day Profiles is a weekly televised interview program spotlighting influential members of the Church of Jesus Christ of Latter-day Saints. With a history of featuring notable figures such as Hank Smith, Kim B. Clark, and John Dye, the show highlights individuals making cultural and professional impacts inside and outside the Church.
THE CHALLENGE
Latter-day Profiles has built its reputation on polished, consistent content. However, logistical challenges, including last-minute cancellations, fluctuating timelines, and varying production needs, posed serious hurdles. Maintaining consistency, professionalism, and client satisfaction under these pressures required agility and collaboration at every step.
Key Stakes
- Maintain professional standards for a high-profile audience.
- Adapt flexibly to changing schedules and interviewee availability.
- Uphold long-standing client relationships through transparency and efficiency.
THE PROCESS & DEVELOPMENT
Soapbox Agency has partnered with Brian Howard, the producer and host of Latter-day Profiles, for many years to help with production, filming, and editing. This long-standing relationship allowed for streamlined communication and an agile creative process despite ever-changing schedules.
The production team operated within BYU and BYU–Idaho studios, ensuring high-quality visuals and audio. Recognizing the importance of adaptability, Soapbox refined its internal processes for approvals and rescheduling, building in safeguards for last-minute changes.
Each season required Soapbox to juggle filming logistics while maintaining production quality. Communication, flexibility, and readiness were key traits that solidified Soapbox as a reliable partner.
PROJECT TIMELINE: SEASON 53 EXAMPLE
FINAL product
Positive Client Responses
FEEDBACK
Through clear communication and a client-focused mindset, Soapbox streamlined Latter-day Profiles’ production. Despite rescheduling challenges, each episode was delivered on time and to standard. The show’s success on BYUtv strengthened both brands, and the refined process provided a model for future seasons.
Client Survey Responses:
HOW SATISFIED ARE YOU WITH THE DELIVERABLE?
“Creative solutions helped us meet deadlines without sacrificing quality.”
COMMUNICATION
“Extremely satisfied with flexibility and communication.”
HOW LIKELY ARE YOU TO WORK WITH US AGAIN?
“Strong likelihood of continuing this partnership.”
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